Krugman & Partners experts are offering the answers to:






What is Competitive Intelligence?

Competitive intelligence is the ethical and legitimate research, collection and synthesis of information about a company’s business environment

Engaging in a competitive intelligence program has numerous positive outcomes including informed decision-making, improved marketing ROI, increased competitor awareness and risk mitigation.

Competitive Intelligence is the process and forward-looking practices of producing knowledge about the competitive environment in order to improve the quality of decision making and organizational performance.

Is the activity that enables organizations to reduce strategic risk and increase revenue opportunities by having a deep understanding of what has happened, what is happening, and what may happen in their operating environment.

In today’s world of business, competition is rife and takes many forms. The unrelenting march of technology transforms every industry; disruptive start-ups emerge in all markets; many established companies are more innovative than ever. You need to think differently about competition.

What is Krugman & Partners doing?

Krugman & Partners consultants assist ambitious organizations have the lead in this new competitive arena.

Unlike a lot of companies, we keep things simple, clear and understandable for our clients. We accomplish this with our promise to always be forthright and transparent, with our deep, decades-long expertise, and with our full range of Competitive Intelligence and Cyber Security services. Do you and your company’s deserve anything less?

Our skilled competitive intelligence service professionals are eager to help you answer your toughest market questions. 

Whether your firm is looking to launch a new product, maintain market share, or improve competitive insights, 5W’s competitive intelligence services will set your business on a trajectory for success. The overall quality of 5W’s competitive intelligence services has created a network of loyal clients who prefer to work with our team.

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The benefits of a conscientious competitive intelligence provided by 5W's team are:

The economic environment is in constant motion. For the well-being of your business, it is necessary to understand how your market is changing and what are the precise developments in your sector from the point of view of your competitors and their marketing and commercial positioning.

If you are here it means that you need a business partner who knows where the money goes.

We provide business intelligence using unique methodologies that, guided by experience, produce sound results.

Our services are very scalable, should a client wish to change from a snapshot report to a long-term monitoring method. 

Every 5W’s competitive intelligence service engagement is led by one of our highly experienced principals. We operate with a flexible, scalable staffing model leveraging subject matter experts as needed.

We enable clients to generate profitable growth through the practical use of research, innovation, and technology. Whether your firm is a start-up or a Forbes 500 company, 5W’s is here to answer your toughest marketplace questions.

Contact us for a consultation.